TY - BOOK ED - Information Resources Management Association, TI - E-marketing: concepts, methodologies, tools, and applications SN - 9781466615984 (hbk. : 3 vol. set) U1 - 658.87 23 PY - 2012/// CY - Hershey, PA PB - Business Science Reference KW - Internet marketing KW - Electronic commerce N1 - Includes index; Includes bibliographical references N2 - "This reference presents a vital compendium of research detailing the latest case studies, architectures, frameworks, methodologies, and research on e-marketing"--Provided by publisher ER -