000 02981cam a22003978i 4500
999 _c4635
_d4635
001 21788781
005 20230112122725.0
008 201104s2021 nyu b 001 0 eng
010 _a 2020049963
020 _a9780367550356
_q(hardback)
020 _a9780367547851
_q(paperback)
020 _z9781003091653
_q(ebook)
040 _aKABLIB
_beng
_erda
_cKABLIB
042 _apcc
050 0 0 _aHM671
_b.S353 2021
082 0 0 _a303.372
_223
_bSCH
100 1 _aScharrer, Erica,
_eauthor.
_912009
245 1 0 _aQuantitative research methods in communication :
_bthe power of numbers for social justice /
_cErica Scharrer, Srividya Ramasubramanian.
263 _a2105
264 1 _aNew York :
_bRoutledge,
_cc2021.
300 _apages cm.
336 _atext
_btxt
_2rdacontent
337 _aunmediated
_bn
_2rdamedia
338 _avolume
_bnc
_2rdacarrier
490 0 _aRoutledge social justice communication activism series
504 _aIncludes bibliographical references and index.
520 _a"This textbook is an advanced introduction to quantitative methods for students in communication and allied social science disciplines that focuses on why and how to conduct research that contributes to social justice. Today's researchers are inspired by the potential for scholarship to make a difference for society, to push toward more just and equitable ends, and to inform members of the public so that they can make decisions about how to navigate the social, cultural, and political world equipped with accurate, fair, and up-to-date knowledge. This book illustrates the mechanics and the meaning behind quantitative research methods by drawing extensively from studies conducted by researchers addressing questions of social justice and the transformation of structures, practices, and understandings in society through community and civic engagement and policy formation. It contains step-by-step guidance in quantitative methods--from conceptualization through all the stages of execution of a study--and demonstrates how researchers can engage with social justice issues in systematic, rigorous, ethical, and meaningful ways. This text serves as a core or supplementary textbook for graduate and advanced undergraduate courses in research methods for communication and social sciences and fills a gap for a methods text that is responsive to the desire of scholars to conduct socially impactful research"--
_cProvided by publisher.
650 0 _aSocial justice
_xResearch
_xMethodology.
_912010
650 0 _aQuantitative research.
_912011
650 0 _aCommunication
_xStudy and teaching.
_912012
700 1 _aRamasubramanian, Srividya,
_d1975-
_eauthor.
_912013
776 0 8 _iOnline version:
_aScharrer, Erica,
_tQuantitative research methods in communication
_dNew York : Routledge, 2021.
_z9781003091653
_w(DLC) 2020049964
906 _a7
_bcbc
_corignew
_d1
_eecip
_f20
_gy-gencatlg
942 _2ddc
_cBOOK