000 00750cam a2200241 i 4500
003 OSt
005 20240902152522.0
008 140227s2014 maua b 001 0 eng
020 _a9780205960644
040 _aKABLIB
_beng
_cKABLIB
_erda
082 _223
_a659.2
_bWIL
100 1 _aWilcox, Dennis L.
_913818
245 1 0 _aPublic relations :
_bstrategies and tactics /
_cDennis L. Wilcox, Glen T. Cameron, Bryan H. Reber
250 _a11th ed.
260 _aBoston :
_bPearson,
_cc2015
300 _a624 p. :
_bcol. ill. ;
_c27 cm
504 _aIncludes bibliographical references, index.
650 0 _aPublic relations.
650 0 _aPublic relations
700 1 _aCameron, Glen T.
_913819
700 1 _aReber, Bryan H.
_913820
942 _2ddc
_cBOOK
999 _c5481
_d5481