| 000 | 00619pam a2200193 a 4500 | ||
|---|---|---|---|
| 005 | 20250827153238.0 | ||
| 008 | 820623s1983 njua b 001 0 eng | ||
| 020 | _a9781408255681 | ||
| 040 |
_aKABLIB _cKABLIB _erda |
||
| 082 | 0 | 0 |
_a658.8 _223 _bPRI |
| 245 | 1 | 0 |
_aPrinciples of marketing / _cPhilip Kotler . . . [et al.] |
| 250 | _aArab World ed. | ||
| 260 |
_aHarlow : _bPearson Education Ltd., _cc2011. |
||
| 300 |
_axxiii, 526 p. : _bcol. ill. ; _c28 cm. |
||
| 504 | _aIncludes bibliographical appendix, references, glossary, indexes. | ||
| 650 | 0 | _aMarketing. | |
| 700 |
_aKotler, Philip. _96060 |
||
| 942 |
_2ddc _cBOOK |
||
| 999 |
_c5809 _d5809 |
||