Kabale University Library Catalogue

Marketing Management / (Record no. 3864)

MARC details
000 -LEADER
fixed length control field 00752cam a2200229 4500
003 - CONTROL NUMBER IDENTIFIER
control field OSt
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20210928093555.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 720607s1972 nyua b 001 0 eng
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0155551124
040 ## - CATALOGING SOURCE
Original cataloging agency DLC
Transcribing agency KABLIB
Modifying agency KABLIB
082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8
Edition number 23
Item number BOY
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Boyd, Harper W.
9 (RLIN) 10234
245 00 - TITLE STATEMENT
Title Marketing Management /
Statement of responsibility, etc. Harper W. Boyd, Jr. [and] William F. Massy.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. New York :
Name of publisher, distributor, etc. Harcourt Brace Jovanovich,
Date of publication, distribution, etc. [1972].
300 ## - PHYSICAL DESCRIPTION
Extent xii, 618 p.
Other physical details illus.
Dimensions 24 cm.
490 0# - SERIES STATEMENT
Series statement The Harbrace series in business and economics
500 ## - GENERAL NOTE
General note Includes Index.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc. note Includes bibliographical references.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing
General subdivision Management.
9 (RLIN) 10235
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Massy, William F.,
Relator term Joint author.
9 (RLIN) 10236
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
Koha item type Book
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Home library Current library Shelving location Date acquired Total Checkouts Full call number Barcode Date last seen Price effective from Koha item type
    Dewey Decimal Classification     Mukombe Library Mukombe Library Open Access Section 28.09.2021   658.8 BOY 161 23.07.2024 28.09.2021 Book

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